Are you willing to do anything to be on first page for Kabonfootprint?
Join SEMCON Philippines 2008…
On September 9-10, 2008 at Hotel Intercontinental, Makati City, Philippines another SEARCH ENGINE MARKETING CONFERENCE will happen again. And will ROCK the Internet World. Everyone is invited to join and learn new key topics in search engine marketing, search engine optimization, pay-per-click, conversion optimization, web analytics, viral & word-of-mouth marketing and social media & community-driven marketing.
So for those techie people out there, let the conference help you to boost out your internet skills. Who knows maybe you will be the next speaker in the future!
Here is the KEY CONFERENCE TOPICS
Day 1, September 09, 2008 (Tuesday)
Time Topic
8:30-8:45 AM Opening Ceremonies
8:45-9:30 Keynote Address
9:30-10:25 The Future of Search: Localization Search & Personalized Search
10:25-11:20 SEO 2.0: Search Optimization for the Web 2.0 World
11:20-12:00NN Traffic Analysis: A Case Study
Lunch Break
1:30-2:05 PM Viral Video Marketing
2:05-2:40 The State of the Mobile Web (Mobile Search, Mobile Web Optimization)
2:40-3:15 Beyond Linkbait: building Authority Online Mentions
3:15-3:50 Social Media Optimization: Maximizing Traffic from Social Networks
3:50-4:25 PR 2.0: How to Pitch to Bloggers
4:25-5:25 Data Mining & Mash0 Ups
5:25 End of Conference
Day 2, September 10, 2008 (Wednesday)
Time Topic
8:30-9:15 AM Keynote Address
9:15-10:15 Domaining: Domain Monetization
10:15-10:45 Search Arbitrage: Monetizing tier 2 PPC Search Traffic
10:45-11:20 Affiliate Marketing Best Practices
11:20-12:00 NN Blog Network Business Models
Lunch Break
1:30-2:25 PM Revenue Models for Social Networks
2:25-3:00 The Perfect Check-out (Usability, Landing Page, Goals Conversion, Reputation Management, Payment Options, Check-out)
3:00-3:35 Cash Back 4 Search
3:35-4:00 Panel Discussion 1: Site Clinic
4:00-4:35 Panel Discussion 2: Site Clinic
4:35-5:30 Sponsors Presentations
5:30-5:45 Closing Remarks/ Raffle
For reservations & sponsorship proposals:
CLICK HERE!
So what are you waiting for learn new seo/sem techniques and apply it to win in the Kabonfootprint SEO Contest.
Do you want to learn more about the Internet Marketing?
And try your luck on Kabonfootprint SEO Contest?
Well, this is a good place to be.
Join at the 2nd Internet and Mobile Marketing Summit
August 13-15, 2008
Hotel Intercontinental, Makati City, Philippines
KEY CONFERENCE TOPICS
DAY 1, August 13, 2008, Wednesday (Plenary Session)
- Keynote 1: Global Trends in Mobile and Internet Marketing
- Keynote 2: Beyond Social Networking: A Future Outlook
- Integrating Digital with Traditional Media Channels
- Digitizing Asia
- Internet and Mobile Landscape in the Philippines
- Search Marketing
- New Approaches in Mobile Advertising
- Digital Media Planning and Buying
- Engaging Consumers Through Breakthroughs in Mobile Marketing
- IPlay: Synergies of Traditional and Digital Media
DAY 2, August 14, 2008, Thursday (Plenary Session)
- Keynote: The Digital Media Landscape
- Closing Digital Marketing Confidence Gap
- Love and Passion - How to Engage Consumers in Brand Love
- Best Practices in Philippine Internet Marketing
- Internet Made Simple by Yahoo!
- Influence-Driven Word of Mouth (WOM)
- International Best Practices in Mobile Marketing
- Interactive PR
DAY 3, August 15, 2008, Friday (Workshop Sessions)
Room 1
- How to Prepare Your Company for Online and Mobile Marketing: Taking the First Step
- Integrated Media
- Digital Media Planning and Buying
- How to Measure Online Marketing Success
- Search Engine Marketing
- Blog Marketing
- Digital Media Marketing to Global Filipinos
- Email Marketing
Room 2
- Opportunities in Mobile Internet
- How to Prepare Your Company for Online and Mobile Marketing: Taking the First Step
- Technology for Non-Geeks Mobile 101
- Digital Media Planning and Buying
- Integrated Media
- How to Measure Mobile Marketing Success
- IMMAP Code of Ethics, Standards, and Government Policies on Mobile Advertising
- Digital Media Marketing to Global Filipinos
Registration Fees:
- P9,500.00 for 2 days inclusive of snacks, lunch, and kit.
(Plenary Sessions, August 13-14, 2008)
- P4,000.00 for 1 day inclusive of snacks, lunch, and kit.
(Workshop Sessions, August 15, 2008)
- P13,500.00 for 3 days, inclusive of snacks, lunch and kit.
(Plenary and Workshop Sessions, August 13-15, 2008)
Discounts and Early Bird Payment:
- 15% for IMMAP Members
- 10% for Early Bird with payment due June 16, 2008.
- 5% for Payment due July 15, 2008.
- For a group of 5, One is free.
Organized By: Internet and Mobile Marketing Association of the Philippines (IMMAP) Register Now!
Do you have these qualities to be a successfully PPC Specialist? Or do you want to be a good Specialist and improve yourself to be one? Based on my experience these are the traits that a good or efficient paid search specialist should be:
- Well oriented in numbers - In handling a campaign the specialist is supposed to understand the numbers. He / She should be analytical to be able to interpret the data. The specialist should know how to allocate resources on each adgroups, to be able to optimize the campaign.
- Continuously learning- The person should never stop from the knowledge that he/ she have right now. They should always be updated with the recent trends or new information that may somehow help them improve the campaign. (but not necessarily to be a “GEEK”)
- Accept transition of change- Nothing is constant lot more in search marketing. The rules are changing and you should also adopt the norm. Changes are for improvements.
- Able to manage “STRESS”- It’s all about MONEY. Paid search is talking about money a huge amount of money is at stake. A person who will handle an account should be able to deal with STRESS ALL TIMES. (Should I say handling big amount of money is Stressful? Hahaha definitely!) It’s not your own money it is your client’s money, they are expecting to have ROI from the campaign.
- Successful Campaign: Initiative = Creativeness = Test – Don’t limit yourself in your tasks. Think of other ways to improve everything. Like the Japanese word, KAIZEN which means Continuous Improvement. Also do the Deming Cycle, Plan- Do- Check- Act. It may help you to drive success on your part. And lastly, never ever forget to do TESTING. It is the only way to measure victory.
I’ll ask you again; do you have what it takes to be an Efficient PPC Specialist?
If yes, Congratulations!!
You have a chance to earn $71k a year!
If no, Better find some other type of job that may suit you.
This is my first Saturday with Kabonfootprint. Early in the morning, I rushed out of my bed thinking of my plans for the day. I hurriedly ran into the comfort room to do some morning routines. I picked up the rug get a furniture polish and find the broom. My first task for the day is to clean my room. I swept all the dust on my table. Spray the furniture polish so the dust will stick into the rug. I arranged all my personal items accordingly so that I can find them easily. And lastly, I swept the floor. After those things I hurriedly ran outside our house carrying my electric fan. My next task is to clean my dirty electric fan. Actually, it does not blow enough air because of the particles that was stacked inside. (very dirty huh? 
) Afterward I decided to take a bath, so that I can already have my sit in front of my computer to write my first Saturday with Kabonfootprint. My partner and I are glad that we already have the #35 ranking today. We really aim to be in the top position for this SEO Contest. Kabonfootprint, whatever you are, you really make my day!
Atlast, we are finally indexed by Google. After 4days of waiting from the time our site is up in the internet world. Last night we are already indexed having the #55 position in the search engine. And today, we have the spot of #44 at around 10 am. We thought that there is a problem with our site because it is not yet crawled for the past few days. At first we consider to look at the site if there is an existing robots inside but then all is well. We already plan to change the hosting believing that there is a problem with it. But still we give allowance to ourselves if still google will not crawl our site we might change everything and start from scratch.
And now that we are indexed, we are expecting to be competitive with the other participant of the Kabonfootprint- SEO Contest v2. Hoping we will be seen in the 1st page of the Search Engine Result Page (SERP).
